Expertise: Brand Design

The Sleep Show: 
Sleep well, live happy

The Sleep Show was held for the first time at The Business Design Centre in London on earlier this year and is coming agin in 2020. It is a unique event where people can learn and experience more about the health, science and lifestyle practices to sleep well and live happy.


We created a fun, relaxed brand style, that works alongside the The Mindful Living Show, as the two events are held together. To ensure the two brands were synonymous, we used much of the same colour palette and fonts and worked with illustrator Leanne Mulligan, to develop a range of bespoke characters in the same style.


A full marketing campaign was developed, promoting the show through social media, email an online advertising. Weekly news updates continue throughout the year. 

We have had a great number of compliments on the brand design and creative approach from Tacon for this project. They have consistently extended their efforts to our website, advertising and sales brochures in a thoughtful and effective way.
— Alex Joicey, Director at Pep Farley Ltd

To get your tickets and register for the free weekly news, go to: