Expertise: Brand Design
The Mindful Living Show:
A lifestyle event for true happiness
The Mindful Living Show ran for three years, hosted in both London and Manchester. Bringing members of the public interested in mindfulness, meditation and wellbeing together with the professional mindfulness community.
The name, brand and visual style followed six months of research, creative thought and development, working closely with Pep Farley. We commissioned illustrator Leanne Mulligan to develop a range of characters and situations to work across all communications. The material needed to engage with both participants to the event, and the people buying the tickets.
A full marketing campaign was developed, promoting the show through social media, email an online advertising. Weekly news updates continue throughout the year.
“We have had a great number of compliments on the brand design and creative approach from Tacon for this project. They have consistently extended their efforts to our website, advertising and sales brochures in a thoughtful and effective way. I would also recommend Gemma’s eye for detail, efficiency and great communication as important in making them not only talented, but easy to work with. ”
To find out more, go to: mindfullivingshow.com