Expertise: Brand Development
TreeTops (OUP):
Getting children reading
TreeTops is a large collection of quality levelled reading books for ages seven to 11, with different styles of illustration throughout. Bright engaging design ensured their suite of marketing materials was truly effective and neatly tied each of the ranges together.
Poster and Brochure
A fold-out poster was created alongside two versions of a detailed catalogue. The illustrations were cut out and positioned on a brightly coloured background, with a bold and friendly type style, which included drop shadows to give the design dimension and impact.